Only Mary Martin London would conjure up haute couture hoodies with matching face masks in an increasingly byzantine world, introducing evanescent light into the Stygian darkness. Worthy of a Rizzoli monograph, Behind the Mask is futuristic fashion fusion taken to a whole new paradoxical level. Mary exclaims, “I just thought to myself I need to create streetwear for this time when we’re not allowed on the streets!” Face masks are the new matching fashion accessory. Socially distanced, a “drive by shoot” takes on a whole new meaning, channelling inner Fauda. Thanks Becks. Gucci velvet slippers model’s own.
Babes, every summer, just when the mercury’s rising, Mary Martin London is the star of Africa Fashion Week London and it’s not just her hotter than hot clothes that steal the show. She’s famous for mixing her own tunes for the models to strut their stuff to down the catwalk. Last year, she collaborated with D J Shack of Seven Wallace for her song ‘Article 10’. Inspired by the wedding of Harry and Megan, it features Mary’s own lustrous vocals: “Mary Martin London Article 10 The Royal Collection… How do I look? How do I look? Wow you look fabulous darling! If you got it flaunt it!” This year, Mary asked emerging Afrobeats musician Oluwande Ayodeji Oluwaga aka DejaVu to come up with a mega track. The Nigerian music artist produces beats for local and international artists. DejaVu says, “I’m unleashing my potential to be the well spring of music to the world!” Mary gave him the concept and DejaVu pulled out all the stops on the lyrics and rhythm. ‘Fashion’ is the result. “Gucci, Fendi, Mary Martin London, Givenchy, Balenciaga, Prada, rocking finest designer…” played at the catwalk to loud cheers. “You looking fresh and clean you are the one for me…” got a standing ovation. “Sexy body fine face like you…” Such was the incredible sensation that a major label, M I Raw Recordings, has picked up the track. M I Raw CEO Tony Portelli says, “As a label we pride ourselves on being truly global. We’re proud to present our newest release to the world. We’re confident you will appreciate the vocals, song writing and high energy projected from ‘Fashion’. It’s a first in multiple ways for the company to mix an Africa Fashion Week London vibe with DejaVu’s creative artistry. We expect this single to do big things in the scene and beyond!” Yeah! It’s the ultimate case of multi hyphenates in a hyper talent pool.
